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At Amazon’s 2025 upfront presentation in New York’s Beacon Theatre, there was nostalgia and reunion between Jamie Lee Curtis and Arnold Schwarzenegger, both injecting a sense of humor and a touch of sentimentality into proceedings. Both, of course, starred together in James Cameron’s 1994 action-comedy True Lies, and they were reunited on stage once more, captivating the audience with their banter and past.
Schwarzenegger, 77 years old, took the stage to promote his new holiday film, The Man with the Bag. His remarks ran over time, and Curtis intervened to interrupt him in a lighthearted way. Approaching him on the stage, she pretended to tell him, “This is elder abuse!” as she playfully pushed him along to wrap up talking. The audience laughed at the spontaneous exchange.
The moment developed into a bittersweet reminiscence about working together on True Lies. Curtis recounted how James Cameron had insisted that her name be billed over Schwarzenegger’s with top billing for the film, highlighting the theme of a couple married and immersed in spying. She recalled Schwarzenegger’s gracious acceptance of this double billing, illustrating the significance of equal billing for their collaboration.
At the end of the segment, Curtis jokingly asked, “Are you ready to wrap up this segment?” and Schwarzenegger responded in his signature line, “We’ll be back.” They shared a genuine hug that was such a mirroring of their on-screen relationship that the crowd reacted enthusiastically with applause and cheers.
The Amazon homepage had a lot of content to look forward to, including renewal of the Fallout franchise for another season and talk of Spider-Noir, a Marvel series with Nicolas Cage and a 2026 launch. Aside from that, Amazon also hyped up its expanding sports presence, including a bundle of exclusive NFL games as well as a new deal with the NBA, touting the platform’s adoption of diverse content.
The reunification of Curtis and Schwarzenegger was not only a nostalgic nod to their previous partnership but also emphasized Amazon’s strategy of leveraging star talent to attract viewers and ad revenue as well. Their combined star power was a testament to long-term alliances and the worldwide appeal of classic film.
